Description
Freshsales (by Freshworks)
Freshsales is a cloud-based CRM created by Freshworks, designed to help sales teams manage pipelines, engage customers across channels, and close deals faster with AI assistance. It’s praised for its intuitive interface and quick setup.
It unifies customer data on a single screen and streamlines communications—email, chat, phone, even WhatsApp—making it easy to stay contextually informed and responsive.
With Freddy AI, Freshsales offers intelligent features like lead scoring, email generation, deal insights, and AI-assisted upselling/re-phrasing.
Key Features & Strengths
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User-friendly & intuitive UI—desktop and mobile both easy to adopt, with drag-and-drop pipeline boards.
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Comprehensive sales productivity toolset, including in-app calling (with recording), email sync for Outlook and Gmail, customizable web forms, and deal tracking.
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Freddy AI handles everything from lead scoring and forecasting to generating personalized sales emails and spotting duplicate entriese
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Unified customer view with activity timeline, auto-profile enrichment, highlight cards, and notifications ensures everyone is aligned.
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Workflow automation & governance: auto-assignments, sales sequences, internal alerts, sandbox environments, audit logs, and field permissions.
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Integration-driven ecosystem: Freshworks Marketplace + integrations with other Freshworks products (e.g., Freshdesk), over 100 third-party apps, APIs, webhooks.
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Mobile-friendly: mobile app includes offline mode, location check-ins, voice notes, and Gmail/Outlook add-on.
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Well-regarded for SMBs: TechRadar and other reviews highlight it as a top choice for small businesses thanks to strong features at budget-friendly pricing.


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